Click on each logo for a description of the work MediAnswers has completed for each company.
Ad-ID is the leader in providing managed identification and metadata for the advertising industry. MediAnswers has led a variety of initiatives on behalf of Ad-ID. Chief among these were: authoring SMPTE Recommended Practices on the representation of Ad-ID in BXF, Representation of Ad-IDs in MXF, and Digital Advertising Slate.
CIMM is an industry-wide coalition of leading media companies, seeking improved cross-platform measurement. MediAnswers has led CIMM’s effort to standardize the Open Binding of IDs in SMPTE (a follow on project to the CIMM TAXI project) since its inception. This project aims to revolutionize cross-platform media measurement by enabling the binding of Ad-IDs and EIDRs to content (as well as Distribution IDs and Timestamps) in such a way that the binding survives all forms of distribution to the consumer. This enables unambiguous identification of content, and accurate measurement of its consumption by viewers.
FOX is one of the largest media organizations in the world. MediAnswers led a key activity within the Joint Task Force on File Formats and Media Interoperability on behalf of Fox, to study and produce a report on the state of the industry in the area of essence and metadata interchange among the major broadcast and cable networks and those who supply them with content, which led to the initiation of the NABA DPP project.
Guitammer is a leading company in providing a haptic/tactile experience when viewing such things as live sports. Would you like to feel every hit in a hockey game, or experience the rumble of a top fuel dragster? Guitammer makes this happen. MediAnswers assists Guitammer with the standardization of the representation and transport of haptic/tactile data within drafting groups under SMPTE’s 10E and 32NF Technology Committees.
Inneos provides the ability to transport very high bitrate video (up to 4K and 8K UHDTV) over a single strand of fiber. MediAnswers is leading an effort on behalf of Inneos to standardize Coarse Wave Division Multiplexing (CWDM) over multilink SDI. We Chair SMPTE’s 32NF-40 Drafting Group on this subject.
Invision provides traffic and billing management to the media industry. MediAnswers served as Invision’s experts when they embarked upon the addition of BXF capabilities within their Crossroad product. We worked closely with the Invision team during the analysis and design, and development of this capability, ensuring smooth integration with their partners.
Mesclado is one the leading independent media consultancies in Europe. MediAnswers has worked with Mesclado to provide expertise in the area of media software system integration. The two companies are also partners in producing educational seminars for the North American market on the Interoperable Master Format (IMF).
Metaglue offers one of the industry’s premier MXF tools in MXFixer, in addition to a suite of solutions for those utilizing the Material eXchange Format for media file interoperability. MediAnswers is working closely with Metaglue to refine it’s tactical approach and forward looking business strategies as MXF itself moves beyond adoption into transformative new workflows and automated processes.
RCS manufactures automation systems for the largest radio broadcast organizations in the world. Engaged MediAnswers to help build a turnkey BXF implementation for its Zetta radio automation system. We provided not only consulting expertise, but project management, and development resources to help RCS achieve their goals.
SAN Metro Media provides Ultra Low Latency (ULL) WAN infrastructure with optional managed services to the Studio, Production and Post, and Content Distribution market segments. Managed services include content encryption, transcoding, Auto QC, packaging and system administration including Interoperable Master Format (IMF) solutions. The platform design can utilize private and public cloud infrastructures to tailor the price, performance and scalability required to address the variables of today’s business challenges.
Softvallee’s Teamium production workflow system is a highly focused yet incredibly flexible approach to managing all aspects of production workflow, from idea to invoice with end-to-end analytics. Built on a virtualized platform, Teamium can be implemented 100% cloud, on premise or hybrid along with scaling from a single OB/EFP truck to multinational projects. MediAnswers is Softvallee’s global partner.
Tedial is one of the leading providers of standards-based solutions to the media industry, particularly in the area of IMF (Interoperable Master Format). MediAnswers has helped Tedial market its solutions to North American media companies through a partnership with its IMF seminars, produced in conjunction with Mesclado.
Tektronix is the well known, global leader in real time video and audio stream analysis. Tektronix also provides a world-class range of advanced test, measurement and repair products for file-based workflows. MediAnswers provides Market and Sales assistance to the US team with our in-depth expertise of the Tektronix Aurora Auto QC and universal Hydra Player.
Third Bridge (formerly known as Cognolink)is an executive consulting firm, which engaged MediAnswers to provide consulting on the state of media software systems in the areas of programming, sales or CRM, traffic, promotion and rights management. We helped in the areas of market analysis, competitive analysis, and market opportunity.